Our mission is to enable people to enjoy life outdoors and provide products that support survival in challenging and extreme environments. We do this through creating and selling functional and durable premium products and services.

In other words, we want our products to fulfill the highest quality standards, including and, importantly, in areas of sustainability. The support of the natural world is a central concern in the decisions we make as a business.

Nature is our business, and we intend to be in business for generations to come.

In 2012, we adopted The Fenix Way. This document explains our corporate culture, how we perceive ourselves, and how we want to manage our impacts on the natural, social, and economic environment.

Our business should contribute to happier, healthier people, stronger communities, healthier, more resilient natural systems and top financial performance.

We achieve this through the constant guidance of our compass

Nature We respect & protect the natural world

Economic Success We develop our own business, along with supporting economic success in the areas we're active

Societal Success We are responsible for our part in nurturing the societal wellbeing where we do business

Wellbeing We refuse to produce harmful products for our employees wellbeing along with our end-users; We provide safe, fair & healthy work environments for our employees

We've adopted The Fenix Way Management Compass® as an ever-present reminder of who we are, how we make decisions and where we're headed.

 Fenix Outdoor signed the United Nations Global Compact and fully supports its principles.

Additionally, we support the Sustainable Development Goals adopted by the United Nations. We want to contribute to a better life.

To achieve this in a meaningful way, we selected goals where we have the most leverage and opportunity for impact. We strive to incorporate them in all our business undertakings while holding our business partners to the same standards.

Leave the basecamp better than you found it

Since 2012, we've committed to actively addressing our time's respective environmental, social, and economic challenges.

Reflecting on our journey, we've come a long way. From housekeeping tasks to complete product development and design integration, sustainability interjected itself into many branches of our operations.

We still have a long way to go; we weren't successful on all accounts. We probably won't ever be because our goals will remain continually ambitious to create a better world. We continue to move in the right direction, in a more sustainable direction.

When you join Fenix Outdoor, you become an ally of the outdoors and it's survival

We at Fenix Outdoor are part of the quest to create a sustainable and fair future. We need and want you to bring your passion for sustainability to our teams.

Through inspiring people to get outside, supporting them to enjoy their time in nature, and connecting them to the life-altering possibilities in natural parts of our planet, we are creating new and loyal stewards to protect nature and ensure incredible treks for generations to come.